A supply-side platform (SSP) is programmatic software for publishers to facilitate sales of advertising impressions via ad exchanges. By connecting publishers with multiple ad exchanges, demand-side platforms, and networks at once, SSPs let suppliers sell impressions to a greater pool of potential buyers, and allows suppliers to Garnitur the bidding https://socialwebconsult.com/story2818656/a-simple-key-f%C3%BCr-klickrate-ctr-unveiled