Buying Amazon products using your voice is also a key part of the Alexa experience. You can switch on “Purchase by Voice” in the Voice Purchasing section of the Settings menu, which will let you make and confirm purchases as long as you have a valid 1-Click payment method set up on Amazon. If you have kids or visitors at your house who might abuse Alexa’s purchasing abilities, you can also set up a voice code to authorize purchases.

^ Green, Penelope (11 July 2017). "'Alexa, Where Have You Been All My Life?'". The New York Times. Retrieved 12 July 2017. When Toni Reid and her colleagues at Amazon set out to build the device that is now known as Alexa, they were inspired by the computer that drove the Enterprise on Star Trek (voiced by Majel Barrett Roddenberry, who played Nurse Chapel on the series and was married to the show's creator). Focusing on cadence and an accent that would suggest 'smart, humble, helpful,' the team tested voices that a diverse population would respond to. 'Our goal was to have Alexa be humanlike,' Ms. Reid said, but why end there?


When Alexa recognizes your voice, stories and news items you’ve already heard will be skipped. To set up voice recognition, say “Alexa, learn my voice.” This is feature is especially useful if you listen to flash briefings on weekends when many flash briefings don’t post new content. With Alexa voice recognition enabled, you won’t hear the flash briefing episodes you already listened to.

The flash briefing skill submission process provides the steps to submit descriptive information about your skill and configure one or more feeds for each skill. You can then test your skill in your Alexa-enabled device and provide additional information about how you handle customer data and privacy. Once you've provided this information, you can submit your flash briefing skill for certification and use by customers.


Alexa is the name of Amazon’s voice-based smart home assistant. While some folks will use the names interchangeably, Alexa is actually the name of just the AI—not the product. You can use Alexa in Amazon’s Echo products. These now include the original Amazon Echo, the smaller Echo Dot, the Amazon Tap, the Echo Look, and the newest addition to the lineup, the Echo Show.

In the actual Settings section of this menu, you can customize your Alexa experience further. You can manage Amazon Shopping notifications, adjust what content you want in your daily flash briefing of the day’s headlines, and choose what sports teams you care about for your sports update. You can also enter in your home or work address to get traffic updates for your daily commute, and sync with your calendar (Gmail, Outlook, or iCloud) to know what’s up next on the day’s schedule.
Amazon Alexa, known simply as Alexa,[2] is a virtual assistant developed by Amazon, first used in the Amazon Echo and the Amazon Echo Dot smart speakers developed by Amazon Lab126. It is capable of voice interaction, music playback, making to-do lists, setting alarms, streaming podcasts, playing audiobooks, and providing weather, traffic, sports, and other real-time information, such as news.[3] Alexa can also control several smart devices using itself as a home automation system. Users are able to extend the Alexa capabilities by installing "skills" (additional functionality developed by third-party vendors, in other settings more commonly called apps such as weather programs and audio features).
There are a number of ways messages can be sent from Alexa's application. Alexa can deliver messages to a recipient's Alexa application, as well as to all supported Echo devices associated with their Amazon account. Alexa can send typed messages only from Alexa's app. If one sends a message from an associated Echo device, it transmits as a voice message. Alexa cannot send attachments such as videos and photos.[49]
With Echo, you can talk to almost anyone hands-free—no tapping or searching required. Use Drop In to instantly connect to another compatible Echo at home or send an announcement across Echo devices, like calling the family for dinner or reminding the kids to go to bed. Plus, now with Skype calling stay in touch with friends and family in over 150 countries.
It’s safe to say that these kinds of audio updates are here to stay, whether they’re delivered through Alexa as a flash briefing or in the future through Google Home or Apple HomePod. For marketers, the key to maximizing the potential of this new medium is to publish briefings consistently, use relevant keywords, and promote your skill across all channels to build your audience.
By default, Echo devices use “Alexa” as their wake word. While the device is constantly listening, it only starts tracking and analyzing what you say next after it hears “Alexa.” It then pulls up the relevant results. However, if, say, someone in your house is already named Alexa, you can change the wake word to something else: Amazon, Echo, or Computer.
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