Flash briefings are great for quickly informing your audience, but a fully interactive Alexa skill or Google Assistant action will allow even more freedom. With a well-designed skill, you can provide personalized service and content to your audience at any time — not just once a day or week. With a voice chatbot analytics tool like we provide as Botanalytics, you can also receive helpful usage data to get to know your audience even better.

It’s safe to say that these kinds of audio updates are here to stay, whether they’re delivered through Alexa as a flash briefing or in the future through Google Home or Apple HomePod. For marketers, the key to maximizing the potential of this new medium is to publish briefings consistently, use relevant keywords, and promote your skill across all channels to build your audience.
If you have an audience that cares about what you and you have content that you would like to share with that audience, Alexa Flash Briefing is an ideal way to engage with that audience. Whether you are posting your Flash Briefing hourly, daily, weekly, biweekly, or some other frequency, enabling your audience to add your content to their Flash Briefing is an easy way to become part of someone’s routine. Examples of Alexa Flash Briefing content would be updates from experts (health news, stock tips, political campaign news). See below for a more extensive list of examples. But the sky is the limit. If you have something to say and you have people who would love to hear from you, and hear your speak the content in your voice, Flash Briefing is ideal.
If you have an audience that cares about what you and you have content that you would like to share with that audience, Alexa Flash Briefing is an ideal way to engage with that audience. Whether you are posting your Flash Briefing hourly, daily, weekly, biweekly, or some other frequency, enabling your audience to add your content to their Flash Briefing is an easy way to become part of someone’s routine. Examples of Alexa Flash Briefing content would be updates from experts (health news, stock tips, political campaign news). See below for a more extensive list of examples. But the sky is the limit. If you have something to say and you have people who would love to hear from you, and hear your speak the content in your voice, Flash Briefing is ideal.

Alexa is the name of Amazon’s voice-based smart home assistant. While some folks will use the names interchangeably, Alexa is actually the name of just the AI—not the product. You can use Alexa in Amazon’s Echo products. These now include the original Amazon Echo, the smaller Echo Dot, the Amazon Tap, the Echo Look, and the newest addition to the lineup, the Echo Show.


I have 3 Echo's and each one is now unplugged. If you go to the Alexa app and choose your device ---> settings and then history you'll find a long list of recordings the echo has made while secretly listening into your home. I had no idea this was happening and I find it very creepy. Nobody was using the wake word, etc. It just listened in and then recorded bits of conversation. I'm getting rid of them.
I have 3 Echo's and each one is now unplugged. If you go to the Alexa app and choose your device ---> settings and then history you'll find a long list of recordings the echo has made while secretly listening into your home. I had no idea this was happening and I find it very creepy. Nobody was using the wake word, etc. It just listened in and then recorded bits of conversation. I'm getting rid of them.
The next step in our Alexa flash briefing tutorial is to set up an Alexa skill for delivering the briefing. First, visit the Amazon Developer Console to create a new skill. Begin by giving it a name, then click “next.” You’ll be offered a selection of Alexa skill models to choose from. Select “flash briefing” from the list, then you’ll be met with a series of Alexa flash briefing options.
You can create a flash briefing skill if you own, or have the right to distribute, original text or audio content that updates frequently. You should understand web technologies and have the ability to configure HTTPS, RSS and/or JSON content. The voice interactions for a flash briefing skill are defined by Amazon, but you must be able edit the format of your content so that the flash briefing Skill API can understand it.
Alexa can perform a number of pre-set functions out-of-the-box such as set timers, share the current weather, create lists, access Wikipedia articles, and many more things.[24] Users say a designated "wake word" (the default is simply "Alexa") to alert an Alexa-enabled device of an ensuing function command. Alexa listens for the command and performs the appropriate function, or skill, to answer a question or command. Alexa's question answering ability is partly powered by the Wolfram Language.[25] When questions are asked, Alexa converts sound waves into text which allows it to gather information from various sources. Behind the scenes, the data gathered is then parsed by Wolfram's technology to generate suitable and accurate answers.[26] Alexa-supported devices can stream music from the owner's Amazon Music accounts and have built-in support for Pandora and Spotify accounts.[27] Alexa can play music from streaming services such as Apple Music and Google Play Music from a phone or tablet.

Take-out food can be ordered using Alexa; as of May 2017 food ordering using Alexa is supported by Domino's Pizza, Grubhub, Pizza Hut, Seamless, and Wingstop.[41] Also, users of Alexa in the UK can order meals via Just Eat.[42] In early 2017, Starbucks announced a private beta for placing pick-up orders using Alexa.[43] In addition, users can order meals using Amazon Prime Now via Alexa in 20 major US cities.[44] With the introduction of Amazon Key in November 2017, Alexa also works together with the smart lock and the Alexa Cloud Cam included in the service to allow Amazon couriers to unlock customers' front doors and deliver packages inside.[45]

With Echo, you can talk to almost anyone hands-free—no tapping or searching required. Use Drop In to instantly connect to another compatible Echo at home or send an announcement across Echo devices, like calling the family for dinner or reminding the kids to go to bed. Plus, now with Skype calling stay in touch with friends and family in over 150 countries.

Amazon Alexa, known simply as Alexa,[2] is a virtual assistant developed by Amazon, first used in the Amazon Echo and the Amazon Echo Dot smart speakers developed by Amazon Lab126. It is capable of voice interaction, music playback, making to-do lists, setting alarms, streaming podcasts, playing audiobooks, and providing weather, traffic, sports, and other real-time information, such as news.[3] Alexa can also control several smart devices using itself as a home automation system. Users are able to extend the Alexa capabilities by installing "skills" (additional functionality developed by third-party vendors, in other settings more commonly called apps such as weather programs and audio features).

These devices are first and foremost, a speaker. If you plan to use the device to play your favorite tunes on the regular, Apple’s HomePod may make more sense. In its WWDC keynote, Apple really played up the HomePod’s audio chops—and it’s more expensive price tag would also suggest that it’s got higher quality drivers and woofers inside. However, we have not tested this in person, so this is speculative (for now).

Google and Amazon each have different strengths here. Google, naturally, has the ability to answer some pretty darn complex questions—it is Google, after all. Alexa does better with more simple queries. Amazon’s AI, thanks to its third-party skills, can actually respond (or act) on a wider variety of requests than you can with Google’s assistant, though. So if you want your smart speaker to be more of an actual assistant—performing tasks for you, ordering things on Amazon for you—Alexa is what you want.
Alexa supports a multitude of subscription-based and free streaming services on Amazon devices. These streaming services include: Prime Music, Amazon Music, Amazon Music Unlimited, Apple Music, TuneIn, iHeartRadio, Audible, Pandora, and Spotify Premium. However, some of these music services are not available on other Alexa-enabled products that are manufactured by companies external of its services. This unavailability also includes Amazon's own Fire TV devices or tablets.[47]

Let me preface this review by revealing a few facts about myself. I am male, aged 75 years old, and more tech savvy than most people my age, but if you can use a modern computer, and own one, you should have not problem using this device. IT IS SO FAR, MIRACULOUS, and intriguing! I bought mine about a week ago, and waited till a couple days ago to jump in with "both feet" and set it up. Even though I once did computer tech support for Dell computers, It was a long time ago now, and a lot of tech has evolved since then, and i have the same fear of new things as most people my age, though admittedly higher skills. I also own an Iphone 6s plus, of which I have mixed emotions. The Iphone is made by apple, and Apple's idea of "intuitive" and mine are very different. Microsoft is much better at designing "intuitive" into an operating system than Apple. Aniyway, You will need some type of connected WIFI device to use this product. (read that Cell Phone with it's own WIFI abilities, and Bluetooth built in) You will need to download the "Alexa App. " on that device to set up the Alexa products.


Amazon Alexa also offers a number of tools to catch you up on what’s happening in the world around you each day. In the Flash Briefing section, you can customize publications you’d like Alexa to include in your daily Flash Briefing, a brief overview of the day’s biggest headlines. You can also enter in your home or work address to get traffic updates for your daily commute. And if you missed a big game the night before, you can enter in your favorite teams and Alexa will fill you in on scores and upcoming schedules in your Sports Update. 

As of April 2019, Amazon had over 90,000 functions ("skills") available for users to download on their Alexa-enabled devices,[30] a massive increase from only 1,000 functions in June 2016.[31] Microsoft's AI Cortana became available to use on Alexa enabled devices as of August 2018.[32] In 2018, Amazon rolled out a new "Brief Mode," wherein Alexa would begin responding with a beep sound rather than saying, "Okay," to confirm receipt of a command.[33] On December 20, 2018, Amazon announced a new integration with the Wolfram Alpha answer engine,[34] which provides enhanced accuracy for users asking questions of Alexa related to math, science, astronomy, engineering, geography, history, and more.
Google and Amazon each have different strengths here. Google, naturally, has the ability to answer some pretty darn complex questions—it is Google, after all. Alexa does better with more simple queries. Amazon’s AI, thanks to its third-party skills, can actually respond (or act) on a wider variety of requests than you can with Google’s assistant, though. So if you want your smart speaker to be more of an actual assistant—performing tasks for you, ordering things on Amazon for you—Alexa is what you want.

A companion app is available from the Apple App Store, Google Play, and Amazon Appstore. The app can be used by owners of Alexa-enabled devices to install skills, control music, manage alarms, and view shopping lists.[23] It also allows users to review the recognized text on the app screen and to send feedback to Amazon concerning whether the recognition was good or bad. A web interface is also available to set up compatible devices (e.g., Amazon Echo, Amazon Dot, Amazon Echo Show).


^ Green, Penelope (11 July 2017). "'Alexa, Where Have You Been All My Life?'". The New York Times. Retrieved 12 July 2017. When Toni Reid and her colleagues at Amazon set out to build the device that is now known as Alexa, they were inspired by the computer that drove the Enterprise on Star Trek (voiced by Majel Barrett Roddenberry, who played Nurse Chapel on the series and was married to the show's creator). Focusing on cadence and an accent that would suggest 'smart, humble, helpful,' the team tested voices that a diverse population would respond to. 'Our goal was to have Alexa be humanlike,' Ms. Reid said, but why end there?
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